"MAPping is an original idea... it is unique to our industry and simply stated, it taught our people to think... it makes strategic thinking available to the entire organization."

................ Chairman

"Mapping focuses our strategic planning process and allows us to translate strategy into effective business development activities. It is the core of our strategy thought process."

................ V.P., Business Development

"Our reputation is we are technically arrogant. We know how to manage existing programs but not win new ones. Our people are technically excellent but do not have the DNA to work the early stages of our customers' process, which is clearly necessary to win the next generation of programs. With mapping our people take strategy responsibility for the complete business cycle, and they expect to be asked to brief management using the map."

................ Sr. V.P., Strategy & Planning